Expert testimony based largely on the opponents’ marketing and advertising materials provided no proof of infringement of stem-cell patents and should have been excluded from trial, a divided three-ju…

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5 Words You Should Never Use In Your Mortgage Marketing Material

Ever wonder how many advertising messages we are exposed to in any single day?

Here are my search results: Each of one of us …

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“Peach Direct,” one of the nation’s leading direct marketers, makes it easier than ever to permanently capture family memories with some of the hottest cameras, camcorders and accessories on …

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A while back, I was doing some research on how my articles performed. I compared page views, ezines published, and URL clicks over the course of one month. The first article received 128 views, 6 ezin…

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Tips For Repeat Web Traffic

1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was l…

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Not everyone knows the value of the internet as a business and marketing tool, but they should. The internet has become a huge part of our lives and the lives of our consumers, and like it or not, th…

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Marketing Your Web Site

By: Lynn Holter

Congratulations! Your Web Site is finished! Now what? Your first instinct is to submit to every search engine possible and leave it up to them to brin…

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Got enough work? Is your sales funnel empty? Look at your marketing. Defective marketing systems cause empty sales funnels.

Fix the marketing, fix the sales lead problem.

The surest way to fix a broken marketing system is to collect an abundance of powerful testimonials. Today, you are going to learn how to build a file cabinet full of powerful testimonials.

If you are like most people, you are reluctant to ask your clients for testimonials. You probably feel like yo…

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One of the secrets of getting your message across to prospects and customers is to communicate with them at an unconscious level. A key point about the unconscious mind is that it needs repetition to generate new habits. That means if you want to get a positive reaction from your customers, you have to be consistent and persistent with your message and there are secrets to doing that successfully.

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If youre going to write effective sales copy, youre going to need to know what your prospect is thinking and feeling. But you dont have to leave it up to guesswork. Clayton Makepeace has 8 techniques he uses to pinpoint his prospects dominant emotions and drive response rate through the roof!

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